Ambient Medical Care faced a challenge when launching their new telemedicine app: how to showcase its capabilities without featuring real patients. Privacy concerns made it difficult to illustrate the app’s benefits using traditional live-action footage.
Summary
To solve this, we designed a fully animated piece that not only safeguarded patient privacy but also provided a clear, engaging overview of the app’s key features. The result, from Mnemnonic's own Denver Edit team, was a compelling visual story that resonated with potential users.
Following the campaign, the client saw a notable increase in app subscribers and was thrilled with the outcome.